Couples who dress together, stay together. Just ask Britney and Justin.
Admittedly, they’re probably not the best example. Double denim is a brave look at the best of times, but matching double denim when you’re Hollywood’s couple of the moment is always going to be a make or break kind of deal.
For a subtler power couple inspiration, look no further than our favourite American expats, Victoria and David Beckham.
Yes, the Noughties were a decade of discovery for the couple, with plenty of red carpet statement looks their publicists will forever curse them for. But with maturity they’ve mastered the art of understated couple vibes. A well-timed gushy Instagram post is the only reassurance we need that all is good in the Beckham household.
Luckily there’s an easy way to emulate them and subtly nail the art of dressing as a power couple. Unisex fragrances might be the territory of cheesy reality stars, but there are plenty of men’s fragrances out there that will work perfectly for you AND the man in your life.
Why not treat your partner and, after you’ve banked your ‘Top Girlfriend’ points, save your own perfume stash by stealing some of his! To give you a few ideas, we’ve put together a quick guide to some of our favourites.
David Beckham Instinct
Of course the couple to end all couples are already tuned into the power of a good fragrance. They’ve even built a business empire around it. Their fragrances for men are more popular than the ladies’ options, so you’ll have an even larger range to choose from.
Instinct is one you won’t be able to resist. Marketed as a casual scent, its strongest notes are patchouli, mandarin orange and star anise. It’s got a definite spicy edge which will work perfectly for date nights.
Issey Miyake L’eau D’Issey Homme
It’s easy to let the masculine packaging and descriptions put you off a fragrance you love, but there are lots of lessons in bravery to learn from Issey Miyake.
Widely reputed as one of the most innovative fashion designers of recent years, why not start off your experiments with men’s fragrances by looking at his offerings? The L’eau D’Issey Homme mixes yuzu and sandalwood, and is an elegant scent that’s distinctive without being overpowering.
Carolina Herrera 212
As teenagers we only made it through high school PE courtesy of white musk scented body sprays, and yet women’s perfumeries seem to have decided musk and woody scents are masculine.
Caroline Herrera 212 is a bestseller your partner is sure to love. A blend of bergamot, petit grain, lavender, grapefruit and spices, it’s decidedly musky aroma is bound to spark a few fond memories.
Hopefully our short guide will inspire you to surprise your partner with a gift, and start exploring different fragrances. You might just discover something about your signature couple style along the way! Those matching denim outfits are all on you, though…