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MORE by Bluebella launches in Bravissimo following booming sales of DD+ lingerie

Bluebella SS18 Lookbook

The award-winning brand is being sold online and in stores by the retailer which specialises in lingerie and swimwear in D+ cup sizes.

Each item has been designed to give a flattering and supportive fit without compromising on style in sizes 30-38 DD-G.

MORE by Bluebella – Calypso Bra & Brief

Bluebella CEO and founder Emily Bendell said: “Bravissimo have always said that they inspire big-boobed women to feel amazing – and that absolutely sums up the ethos behind MORE.

MORE by Bluebella Aphrodite Black Bra & Thong

“We are delighted to have launched at Bravissimo, DD+ lingerie has never been more popular, and we have proved that it can be both stylish and super wearable. MORE defies the traditional styling of thicker shoulder straps and unflattering fuller cups.

Bluebella was named Lingerie Brand of the Year at the Drapers Awards in December.

Its Dare To Bare campaign championing female empowerment was voted Marketing Campaign of the Year at the Lingerie Awards.

Go to Bluebella to see more.

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