The ability to wrap a gift in a sophisticated manner is something which bamboozles most people – with many taking to YouTube to learn from the “pros”.
Most people who struggle with the art do so for the simple reason that they don’t have the supplies, but florist and floral craft retailer Michael Dark could have an answer in relation to their various packaging products.
Florists are starting to become one of the key go-to places in this regard, with this being one industry which prides itself on premier packaging. While the quality of flowers is obviously going to distinguish between a good florist and a poor one, the packaging is undoubtedly something that can make just as much of an impression. As such, consumers have realised that to mimic such an appearance in gift wrapping, they have to use materials similar to what the “experts” adopt.
This is where Michael Dark have entered the picture. While they once concentrated mainly on their immense floral range, they have now expanded their offering to cover a whole host of other products. One of these is packaging – and it’s not just the paper that accompanies most bouquets.
For example, some of their top selling items are as simple as gift bags and boxes. While these items can be purchased at supermarkets, it goes without saying that the quality is unrivalled when acquired from a store which prides itself on presentation. The bags range from basic hand tied options, to favour bags which can be used to present jewellery or food gifts. With the products arriving in multiple shades of colour, and prices starting as low as £1.85, it’s the sure-fire way to transform how a gift appears.
Some of the company’s options just revolve around basic floral presentation though. Regardless on whether or not you have purchased a bouquet from michaeldark.co.uk, you can opt to purchase items such as a rattan flower holder, or cone, to add an extra dimension to your flowers. It again makes the gift stand out and appear a lot more sophisticated than the standard bunch. With some of these accessories costing as little as 90p, price is not a barrier either.
It would be fair to say that Michael Dark’s most popular packaging relates to standard gifts though. Anyone who has attempted to create their own hamper will appreciate how difficult it is to obtain cellophane – with florists usually the only port of call. This is something that doesn’t change with Michael Dark, with the company providing numerous styles such as plain, red, frosted and even spotty designs. It means that hampers, or just standard gifts, can be put together like the pros.
The retailer has catered for those that just want a standard finish as well. It’s in these cases that plain kraft paper is the answer, with prices starting from just £6.99. A magnitude of colours and designs are available, ranging from natural to checked designs. Again, at least in comparison to budget offerings, this is paper that just looks and feels premium and makes a significant difference to any type of present.
The products mentioned are just some examples on how Michael Dark is making strides to make packaging even easier, and ultimately more sophisticated, for the average gift buyer. The pros, like floral stores, used to be renowned for their ability to make the average gift extraordinary – but access to products like these that have been mentioned mean that this opportunity now exists for everyone, regardless of their budget.
