#AmazingYou campaign by Bravissimo the UK’s lingerie retailer, has begun a nationwide campaign to give women across the country the ultimate feel good factor.
The campaign aims to help boost body confidence as women up and down the country wave goodbye to the safety of winter cover ups in readiness for the summer.
Bravissimo embarked on this mission to inspire women to think about how amazing they really are and the role that the Bravissimo experience can play in improving their overall confidence. With a new online social portal and Facebook app designed to generate conversations between women about what those things are that can make them feel amazing, the campaign will help women find their own #AmazingYou.
The Amazing You social portal is a female focused forum for all the things associated with the special confidence boosting feeling that a properly fitting bra gives you. Pulling together #AmazingYou posts from across Facebook, Twitter, Instagram and Pinterest into one wall, visitors can put their latest Bravissimo experience into words while taking inspiration from fellow fans and a specially created Spotify playlist.
Nicola Yates, Senior Marketing Manager at Bravissimo explains: “There are so many reasons why women lose confidence in themselves and their bodies. At Bravissimo we feel that every women deserves to feel amazing and we want them to know how transformational finding a good fitting bra can really be.
Take a look at the Bravissimo’s new products here: http://www.bravissimo.com/products/new/ and don’t forget to browse the BRAVISSIMO SALE too.
Bravissimo will also be giving away incredible experience days on their social media and in-store prizes for customers. To keep updated and for more information visit: http://amazingyou.bravissimo.com/