Monday 20th July 2009 at Modish, the weekly Monday night event at Mayfair’s Vendome nightclub; Jeremih will be performing his hit single Birthday Sex which has seen massive success in both the UK and US singles charts.
Modish, Monday night’s resident R&B/funky house night at Mayfair’s most glamorous night club has seen PA’s by many artists, including Kid Cudi, Sway, Kano and KIG and regularly has celebrity guest from the music world in attendance. Most recently singer/actor Tricky was spotted drinking champagne in one of Vendome’s plush VIP booths as well as US rapper TQ and many of the UK’s urban stars are regularly in attendance. Controversially two weeks ago Kayne West and his entourage were denied entry when the club had reached capacity by 12am.
‘The rap star was turned away from the Mayfair club, where the killers were partying…….the nightclub was too full to squeeze in Kayne’s massive entourage,’ said The London Paper’s Luke Blackal.
The success of the night which runs on probably the most unconventional night for clubbing of the week is down to a combination of a fabulous club which won best designed club at the 2009 club and bar awards and the sheer determination of the promoters. The club which features a circular video interactive dance floor, centred by a rotating DJ booth is ideal for live performances.
“The artist is encapsulated in a futuristic, silver, pod, raised above the crowd with video screens on all the walls, its gives an excitement and edge to the night that couldn’t be created in any other venue,” explains the main club promoter Gaia Beck.
Le-Starr, the other promoter of the night echoed her sentiments: “The definition of Modish is effortless style, once we created a concept that was more than just a club or a DJ it is a total clubbing experience, live chart acts who have the biggest track of the moment performing live, the best DJ’s, interactive video and lots of champagne, doesn’t matter what night of the week it is.”
With queues regularly seen stretching around the corner by 11pm it seems Modish has securely established itself at a west end hot spot.
“The next few weeks line up are equally star studded and now we’ve just secured sponsorship from a major US fashion brand, Modish is the hottest early week party in the whole of London” Mike L (main promoter)
If you would like more information about Modish @ Vendome please see the facebook group
Gaia Beck
gaia@gaialondon.com
07814447857